Matt’s teammates know and appreciate him for his straightforwardness, quick wit and incredible analytic mind. Underneath this exterior, however, our Digital Marketing Strategist is full of wonderfully unique and quintessentially cool layers. And we’re about to unpeel them here, for the first time ever.

Join us on the journey of Matt — the man; the dad; the legend.

안녕하세요 (Hello!)

At Aker Ink, Matt instructs our team in the ways of SEO, Google Ads and PPC initiatives. But in his not-too-distant past, Matt taught a completely different subject matter. He spent five years living in South Korea working as a K-6 English teacher in the Gyeongsangnam-do area.

During his time overseas, Matt also may or may not have had a spot on a Korean variety TV show (in 2013), where he provided an impromptu English quiz to K-pop star IU (on the city streets!)

Raddest Girl Dad

Matt isn’t only accustomed to being outnumbered by female counterparts at work. At home, he’s a proud girl dad — two times over.

As it turns out, Matt isn’t at all intimated by being a girl dad…or toddlerhood. Whether he’s invited to an imaginary tea party or requested to be Olaf in a last-minute “Let It Go” performance, there’s no stopping him. Part of being a proud papa includes saying yes to all events, including soccer games, park play dates, and most recently, an adorable daddy-daughter dance.

Merry Birthday to Matt

Not everyone who shares a December 25th birth date is as grateful as Matt. He fully admits to appreciating the fact that so many people decorate their homes and give each other gifts in celebration of his birthday each year.

Game On

Before he was a girl dad, Matt was an avid gamer. In fact, one of his favorite gaming pastimes used to be speedruns, where he endeavored to beat part — or all — of old-school video games as quickly as possible.

His proudest accomplishment was a sub-90-minute clear of “The Legend of Zelda: A Link to the Past” for the Super Nintendo — an impressive feat back then, but as Matt admits now, doesn’t even rank as a top 200-time today.

All About That Bass

Move over Morgan Freeman, there’s a new bass in town. Matt often gets comments on his deep, late-night-radio-host-esque voice. Those lucky enough to lure him into karaoke may even catch him doing an impressive rendition of Rick Astley’s “Never Gonna Give You Up.”  Radio’s going to have to wait though, because there’s no way Aker is “Gonna Give Matt Up,” that easily.