Aker Ink has hired industry veteran and expert digital strategist Lauren Garstecki as Managing Director. As a transformational business leader, she oversees our account teams and drives the strategy and development of creative, results-driven marketing programs. In addition, Lauren will scale the agency’s operations and expand our market presence.
Lauren has more than two decades of experience steering cross-disciplinary teams and guiding business development strategies for organizations at all levels – from Fortune 500s to early-stage enterprises. Her far-reaching expertise spans a variety of industries, including healthcare, consumer packaged goods, financial services and manufacturing.
“Lauren isn’t just an executive who’s content to distantly manage teams from on high,” said CEO Andrea Aker. “She’s a marketing leader who is unafraid to get into the weeds with her team.”
Before joining Aker Ink, Lauren served as the Senior Vice President of client services for a prominent Milwaukee-based digital marketing and advertising agency. Additionally, Lauren served as a digital strategy consultant for enterprise-level organizations, advising on digital transformations and high-impact solutions yielding business success.
When she’s not devising new strategies or pouring through analytics, Lauren dedicates time to a bevy of fitness activities on land and water.
