In a move that will expand the agency’s global PR resources, Aker Ink was selected to join International Public Relations Network (IPRN), an exclusive network of 53 independent agencies on five continents dedicated to sharing best practices and providing the highest level of PR and marketing services across international borders. Aker Ink is now the go-to agency whenever IPRN members need representation in the southwestern United States, and likewise offers existing and prospective clients expanded reach into IPRN’s 41 countries around the world.
Comprised of leaders in their home countries and market sectors, IPRN members frequently collaborate to serve clients requiring global reach and local knowledge. As its only member in the Phoenix area and one of five members in the U.S., Aker Ink anticipates opportunities to better serve international companies and learn from some of the world’s best public relations practitioners.
“Having assisted companies in Australia, Costa Rica, the Middle East and the United Kingdom, Aker Ink has demonstrated its ability to meet a variety of multicultural marketing needs,” says Aker Ink President Andrea Aker. “Joining IPRN not only provides more opportunities for international work, but it also allows us to share best practices with some of the world’s top public relations talent. We are thrilled to be part of this esteemed organization and look forward to many successful partnerships.”
Recognized by Ranking Arizona as the top boutique agency in the Phoenix area, Aker Ink was a natural choice for IPRN membership. “As one of the fastest-growing markets in the U.S., Phoenix was a city where we were looking to add a member,” says Luis González, IPRN CEO. “Aker Ink has a stellar reputation with journalists as well as public relations professionals, and an impressive mix of B2B and B2C clients to help IPRN members’ clients looking to increase awareness in the United States.”
IPRN was formed in 1995 and is now one of the world’s largest independent agency networks. The combined fee income of its members exceeds $550 million, with staff of more than 7,000. To better reflect the organization’s widening reach, IPRN celebrates its 25th anniversary with a brand refresh that includes a new logo, dynamic website and five-year strategic plan designed to keep member agencies on the forefront of communication in a post-COVID-19 world.
“If COVID-19 has taught us anything, it is that the world is getting smaller and more intimately connected, making communication more important than ever,” says González. “Through best practices shared at our annual conference, as well as ongoing shared information, our members are highly prepared for communicating in the new world that is emerging.”
Poised to assist a wide scope of B2B and B2C with integrated PR and marketing services, companies interested in exploring opportunities can contact Andrea directly at firstname.lastname@example.org or (602) 339-7339.