Bri Grifo | Aker Ink

Skip to content Search for: Toggle Navigation SERVICES BrandingPublic RelationsDigital Marketing Pay-Per-ClickSEOSocial MediaEmail MarketingAI VisibilityWebsitesContentMarketing Dept Management CLIENT EXPERIENCE NEWSROOM Agency NewsBlog ABOUT Our CompanyOur TeamCareers CONTACT US Search for: Search for: Toggle Navigation SERVICES BrandingPublic RelationsDigital Marketing Pay-Per-ClickSEOSocial MediaEmail MarketingAI VisibilityWebsitesContentMarketing Dept Management CLIENT EXPERIENCE NEWSROOM Agency NewsBlog ABOUT Our CompanyOur TeamCareers CONTACT US Search for: About Bri Grifo This author has not yet filled in any details. So far Bri Grifo has created 12 blog entries. How to Optimize Your Tradeshow Lead Capture Process The days of scribbling down contact information in a notebook and collecting miscellaneous business cards in a fishbowl are long gone. Merely hoping people depart your tradeshow booth with enough reason to make a purchase […] By Bri Grifo | 2025-12-11T13:04:22-07:00 October 10th, 2022 | Strategy | Comments Off on How to Optimize Your Tradeshow Lead Capture Process Read More How to Navigate Data Privacy Laws to Target Digital Audiences in a Cookie-less World By: Bri Gibson, Marketing Manager, Aker Ink Scott Bennett, Partner, Coppersmith Brockelman New data privacy laws and cookie bans have altered the digital marketing landscape as we know it, and these changes will continue to affect how companies […] By Bri Grifo | 2025-11-18T13:21:34-07:00 March 21st, 2022 | Digital Marketing/Advertising, Strategy | Comments Off on How to Navigate Data Privacy Laws to Target Digital Audiences in a Cookie-less World Read More What is an Email Drip Campaign, and When Does It Make Sense? Marketing automation uses software to automate time-consuming and repetitive tasks, helping companies efficiently nurture leads and increase ROI. One of the most common applications of effective marketing automation involves email drip campaigns. A drip campaign refers […] By Bri Grifo | 2025-11-18T13:21:46-07:00 March 7th, 2022 | Digital Marketing/Advertising, Strategy | Comments Off on What is an Email Drip Campaign, and When Does It Make Sense? Read More How to Increase Newsletter Subscribers One of the most effective email marketing tactics for selling products and educating target audiences is a newsletter. To increase newsletter subscribers, you need to make the signup process easy, intuitive and offer value. Here, […] By Bri Grifo | 2025-11-18T13:21:59-07:00 January 31st, 2022 | Digital Marketing/Advertising, Strategy | Comments Off on How to Increase Newsletter Subscribers Read More Four Ways to Reinvigorate Stale Customers with Email Marketing Growing a high-quality, segmented email database can seem overwhelming or daunting at times, but the effort is always worth it. You’ll reap more awareness and sales with the right strategy. Yet along the way, some […] By Bri Grifo | 2025-11-18T13:22:11-07:00 October 20th, 2021 | Digital Marketing/Advertising | Comments Off on Four Ways to Reinvigorate Stale Customers with Email Marketing Read More Why You Shouldn’t Buy Email Lists Building a targeted and engaged email marketing list is time consuming. Many professionals wish they could simply click their heels and suddenly 10,000 contacts appear, but that’s just not reality. Despite what mysterious vendors promise […] By Bri Grifo | 2026-04-27T09:09:41-07:00 May 26th, 2021 | Digital Marketing/Advertising, Strategy | Comments Off on Why You Shouldn’t Buy Email Lists Read More Email Marketing Isn’t Dead, But Your Strategy Might Be Email is an essential marketing tool for businesses, regardless of size or industry. According to a 2020 Litmus report, the return on investment has increased and companies are seeing a $42 return for […] By Bri Grifo | 2025-11-18T13:37:01-07:00 April 8th, 2021 | Strategy | Comments Off on Email Marketing Isn’t Dead, But Your Strategy Might Be Read More Why Your Business Needs an Online Review Strategy Where’s the first place you look when you’re in the market for a new gizmo or home service? Chances are you wouldn’t make a decision without doing some research, and like 87% […] By Bri Grifo | 2025-11-18T13:37:16-07:00 March 5th, 2021 | Digital Marketing/Advertising, Strategy | Comments Off on Why Your Business Needs an Online Review Strategy Read More 3 Easy Ways for E-commerce Companies to Automate Marketing Processes The invention of the printing press in the 15th century enabled the rapid distribution of information and ultimately changed the world. Ever since its creation, the ability to spread information has only improved. Likewise, the […] By Bri Grifo | 2025-11-18T13:37:28-07:00 October 29th, 2020 | Digital Marketing/Advertising | Comments Off on 3 Easy Ways for E-commerce Companies to Automate Marketing Processes Read More How to Spot Fake Social Media Influencers The popularity of influencer marketing has grown significantly over the past few years. In fact, it’s projected to become a $15 billion dollar industry by 2022. Yet as more companies seek […] By Bri Grifo | 2026-03-09T13:42:05-07:00 June 19th, 2020 | Digital Marketing/Advertising | Comments Off on How to Spot Fake Social Media Influencers Read More Load More Posts 1 2 Next Helping growth-oriented businesses break through barriers to achieve more awareness, thought leadership, leads and revenue. Careers Media Resource Center CONNECT Aker Ink PR & Marketing P.O. 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