Why Should My Cannabis Business Have a Blog?
The cannabis industry is full of creative, ambitious professionals aiming to leave their mark, making the competition steep for businesses [...]
Cause Marketing: How Your Brand Can Stand Out, Inspire Action and Make a Difference
Want to give back to your community as a company? Rally your network around an issue? Connect with others through [...]
How to Increase the Effectiveness of B2B Email Newsletters
Email marketing can be a highly effective tactic for building brand awareness and generating leads. In the B2B world, email [...]
What Not to Say During a Media Interview
A media interview is a lot like a date. It’s where you begin the process of building a relationship — [...]
Taylor Renee Haynes Earns Certification from the Content Marketing Institute
Aker Ink Content Specialist Taylor Renee Haynes earned the Content Marketing Certification from the Content Marketing Institute after completing a [...]
5 Ways to Make Your Speaking Engagement a Success
Have you ever met someone who seems perfectly unruffled under pressure? They’re enviably calm, even in front of a big [...]
5 Things You Didn’t Know About Account Coordinator Bri Gibson
When Bri Gibson joined the Aker Ink team as an account coordinator this past summer, we knew she was the [...]
Aker Ink’s Most Popular Blogs of 2019
It’s been a busy year. To celebrate the end of 2019 and welcome 2020, we revisited our most-read blogs of [...]
Instagram Live: How to Plan, Execute and Succeed with This Social Media Feature
Social media platforms evolve at breakneck speed these days – and Instagram is no exception. With more than 1 billion [...]
How to Identify Stories That Reporters Want to Write About Your Business
Newsworthy is a word that means different things to different people. But simply put, it means something of interest. But [...]