Top 5 Public Speaking Tips to Help You Shine on Stage (From a PR Pro & Former Theatre Major)
Public speaking is arguably one of the most intimidating tasks to tackle in any job or industry. While some may [...]
5 Things You Didn’t Know About Vice President of Public Relations Mary Little
You may know our VP of Public Relations Mary Little for her tenacity, can-do attitude and longtime expertise for landing [...]
Aker Ink Repeats as PRSA Phoenix Agency of the Year and Nets 3 Copper Anvil Awards
For the second consecutive year, Aker Ink PR & Marketing left PRSA Phoenix’s annual Copper Anvil Awards with the Agency [...]
Local SEO: When & Why You Need It
SEO – or search engine optimization – is a strategic process that helps your company rank higher in search engines. [...]
5 Things You Didn’t Know About Copywriter Hannah Trull
In addition to crafting engaging copy for websites, blogs and beyond as Copywriter, Hannah’s also a top-notch chef, proud cat [...]
4 Tips to Weather Any Crisis (Including Ones in Russia)
In the weeks immediately following Russia’s invasion of Ukraine, hundreds of companies announced plans to pause operations and, in some [...]
5 Things You Didn’t Know About Social Media Strategist Bianca Martinez
When Social Media Strategist Bianca Martinez isn’t devising paid and organic social campaigns, she’s tapping into her inner daredevil, running [...]
Media Madness: Understanding the Psychology of Reporters
To those outside the media, reporters can seem like strange beings. They’re often skeptical, come off as blunt (or borderline [...]
5 Things You Didn’t Know About Digital Marketing Strategist Daniel Ziffer
Our Swiss Army knife is more than meets the eye. In addition to driving digital strategies and churning out stellar [...]
5 Scenarios When Every Spokesperson Should Turn to the Block-and-Bridge Technique
Most company spokespeople quickly learn interviews with journalists aren’t always as simple as providing ready answers to softball questions. Sometimes, [...]