Local SEO: When & Why You Need It
SEO – or search engine optimization – is a strategic process that helps your company rank higher in search engines. [...]
Would Your Business Benefit from Live Chat Software on Your Website?
Live chat software is a type of customer service software that allows for instant, real-time communication between customers and businesses. [...]
Why Blue is Everywhere on the Web: Breaking Down the Psychology of Color Theory
Have you ever noticed how many websites are using a blue color scheme? Trust us, it’s a lot. While blue [...]
Why the Backend of Every WordPress Site Needs to be Updated Routinely
WordPress is the world’s most popular content management, powering more than a third of all websites. The open-source platform makes [...]
How to Improve Your Site Speed
An effective, lead-generating website is so much more than good looks and snappy copy. It needs a well-built engine that [...]
How Great UX & UI Can Help You Win Website Conversions
You may have heard the terms UX and UI thrown around these days, but do you really know what they [...]
No Going Back: Applying 2020 Marketing Lessons in a New Year
What. A. Year. Virtually every aspect of our personal and professional lives transformed throughout 2020. Some for worse, others for [...]
3 Easy Ways for E-commerce Companies to Automate Marketing Processes
The invention of the printing press in the 15th century enabled the rapid distribution of information and ultimately changed the [...]
Your FAQ Page is More Valuable Than You Think
At first glance, a frequently asked questions (FAQ) web page might not seem like anything special. It may pale in [...]
Technology is Changing the Way We Market. Is Your Company Keeping Up?
As with most industries nowadays, recent and emerging technologies are transforming the marketing world. Abundant tools, process and systems allow [...]