How to Maximize Your Business’ Instagram Discoverability | Aker Ink

Are new customers finding you on Instagram? Your business can use these tools and best practices to improve your Instagram discoverability.

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How to Maximize Your Business’ Instagram Discoverability

Are new customers finding you on Instagram? According to Facebook (which owns Instagram), 83% of users say they use the platform to discover new products or services (2019). With such steep competition, how can you improve your Instagram discoverability? Sponsored content is certainly one way, but it’s not the only way.

Geotagging

Geotagging helps users discover your business locationally.

Business Categories

Proper business categories improve visibility in searches.

Hashtags

Strategic hashtags increase discoverability.

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