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2024-07-01T09:49:54-07:00
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More Leads, Less Stress: The Ultimate Pre & Post Trade Show Checklist
Account Executive Sarah Brown Appointed as AMA Phoenix Chapter’s Vice President of Membership
Samantha Barraza Promoted to Senior Copywriter
Aker Ink Secures Repeat National Recognition for Media Relations Excellence at PRNEWS’ Nonprofit Awards
Words Matter: Connecting SEO & UX to Tell a Compelling Story That Drives Website Conversions
CEO Andrea Aker Outlines Marketing KPIs That Matter to the C-Suite in Forbes Business Council Article
CEO Andrea Aker Reveals Pivotal Marketing Strategies Amid Tariff Tensions for In Business
5 Things You Didn’t Know About Office Manager Brandy Lundberg
Proof That Resonates: Why Awards & Recognitions Belong in Your PR Strategy
CEO Andrea Aker Educates Chandler Chamber of Commerce Members on Common Marketing Mistakes & How to Resolve Them
Break Through the Noise: Storylines That Catch a Reporter’s Eye
Ranking Arizona 2025: Aker Ink Named a Top PR Firm & Best Place to Work in Marketing, Media
Are Your Google Ads Campaigns Effective? Ask Yourself These 7 Questions
CEO Andrea Aker Breaks Down the Components of Marketing & Communication Audits for Forbes Business Council
Insights from a Former Business Reporter Turned PR Pro: How to Become a Repeat Source
5 Things You Didn’t Know About Director of PR Danielle Fanning
CEO Andrea Aker Connects Employee Engagement to Internal Communication Strategies in Forbes Business Council Article
The Marketing Department Conundrum: Should You Enlist an Agency or Hire In House?
SEO Isn’t Dead…Just Different
Aker Ink Hires Digital Marketing Specialist Adrien Perucho to Support Paid & Organic Digital Initiatives
CEO Andrea Aker Highlights Importance of Teamwide Bonding Through Volunteering for In Business
Danielle Fanning Promoted to Director of Public Relations
CEO Andrea Aker Shares Her 2025 Marketing & Communications Outlook in AzBusiness
CEO Andrea Aker Spotlights the Marketing Pitfalls of Startups – and How to Overcome Them – in Forbes Business Council Article
2025 Marketing & PR Predictions Every Business Leader Needs to Know
For the Fifth Straight Year, AzBusiness Leaders Recognizes CEO Andrea Aker Among Top 5 PR Professionals Statewide
Aker Ink Scores Triple Win at AZIMA TIM Awards for Google Ads, Content Manager Hannah Pollard Named Interactive Rising Star
Senior Account Executive Claire Chandler Joins Aker Ink to Support Diverse PR Initiatives
It’s Not You, It’s Your Website: 5 Signs It’s Time for a Redesign
Aker Ink Honored for Media Relations & Digital Campaigns at PRSA Phoenix’s 2024 Copper Anvil Awards
Phoenix Business Journal Honors Aker Ink Among Best Places to Work in 2024
PRNEWS’ Nonprofit Awards Honor Aker Ink for Media Relations
CEO Andrea Aker Reveals How Businesses Can Leverage Content Marketing in Forbes Business Council Article
The Art of the Logo: When & Why to Redesign
Aker Ink Honored Among 2024 Most Admired Companies in Arizona
Lauren Garstecki Shares Paid and Organic Social Media Expertise on AZIMA Panel
Aker Ink Recognized as Scottsdale Area Chamber of Commerce Annual Sterling Awards Finalist
Senior Account Executive Morgan Lentz Joins Aker Ink to Ramp Up Client Management & Strategy
CEO Andrea Aker Shares Insights on C-Suite Leadership & Women-Owned Businesses with Az Business
What Does it Mean to be a Thought Leader (and How Do You Become One)?
Here’s How to Navigate LinkedIn’s Most Recent Algorithm Changes
CEO Andrea Aker Shares Expert SEO Know-How in Az Business
Aker Ink Honored Among AZ Big Media’s 2024 Best Places to Work
5 Things You Didn’t Know About Digital Marketing Strategist Matt Osteen
CEO Andrea Aker Shares Her Story & Leadership Strategy in CanvasRebel Profile
What Journalists Need & Want from Your Interview
A Deep Dive Into Media Interview Techniques
SEO Misconceptions Explained: Are You Making These Mistakes in Your Strategy?
Ranking Arizona 2024: Aker Ink Honored Among Top PR Firms & Named Among Best Places to Work in Marketing, Media
Dynamic PR Duo: Katie Brashear Promoted to Head of Publicity, Danielle Grobmeier Moves Up to Account Director
Decoding Digital PR: CEO Andrea Aker Authors Article for Forbes Business Council on Boosting PR and SEO Alignment
Mariana Cabrera Joins Aker Ink to Bolster Multimedia Capabilities
CEO Andrea Aker Shares Insights with In Business on Maintaining Client Trust Through Transparency
Important 2024 Email Marketing Updates: Prepare for Stricter Anti-Spam Rules
Marketing & PR Initiatives Entrepreneurs Should Prioritize in 2024
Aker Ink Hires Marketing Account Executive Sarah Brown to Help Propel Clients’ Growth
Andrea Aker Earns AzBusiness Leaders Recognition for Fourth Straight Year, Honored Among Top 10 PR Pros Statewide
CEO Andrea Aker Talks Emerging Digital PR Strategies
When Does It Make Sense to Use a Website Pop-Up?
Zoom to Success: Insider Tips for Nailing Your TV Interview
Aker Ink Earns “Mastery” Recognition for Google Ads Campaign at 2023 AZIMA TIM Awards
Aker Ink Named Finalist Among 2023 Phoenix Business Journal Best Places to Work
Aker Ink Earns Top Honors at PRSA Copper Anvil Awards for Phoenix REALTORS® Media Relations Campaign
Office Manager Brandy Lundberg Joins Aker Ink to Support Operational Efficiencies, Streamline Technologies
Forbes Business Council Turns to CEO Andrea Aker to Offer B2B Marketing Insight Amid Economic Challenges
CEO Andrea Aker Honored as One of In Business’ 2023 Women of Achievement
Best Practices to Boost Your Personal & Professional LinkedIn Presence
Senior Public Relations Account Executive Danielle Grobmeier Joins Aker Ink Team
Account Executive Annie Kyger & Copywriter Samantha Barraza Join Aker Ink
CEO Andrea Aker Shares Tips to Help Companies Overcome Inflation Challenges with Forbes Business Council
What is “High-Quality” Content, According to Google?
Aker Ink Earns Prestigious Google Partner Certification as Successful Paid Search Campaigns Bolster Clients’ Online Presence
Five Healthcare Companies Call on Aker Ink for Forward-Thinking Marketing & PR
The Content Cure: 5 Healthcare Marketing Trends to Acquire & Retain Patients
Aker Ink Levels Up: Bri Gibson Promoted to Senior Marketing Manager, Hannah Trull Promoted to Content Manager
CEO Andrea Aker Shares Top Value-Based Team Alignment Tips with Forbes Business Council
Aker Ink Honored as Ranking Arizona’s Top Boutique PR Firm for Fourth Consecutive Year, Plus SEO, Social Media, Culture Recognitions
Top 5 Public Speaking Tips to Help You Shine on Stage (From a PR Pro & Former Theatre Major)
The Ethics of ChatGPT: Could Bias, Misinformation & Plagiarism Compromise the Integrity of Content?
Aker Ink Hires Digital Marketing Strategist Matt Osteen to Ramp Up SEO Initiatives, Paid & Organic Campaigns
CEO Andrea Aker Talks Career Highlights, Connections & Giving Back in Alumni Profile for ASU Walter Cronkite School
Marketing Manager Bri Gibson Joins Board of Directors for American Marketing Association, Phoenix Chapter
Andrea Aker Three-Peats on AzBusiness Leaders, Honored Among Top 6 PR Professionals Statewide
Benefits and Downsides to Emoji Use in the Workplace
Aker Ink Earns National Recognition for Websites at the PR Daily Nonprofit Communications Awards
AI vs. Human Content: Why Digital Tools Can’t Replace a Writer’s Touch
Aker Ink Wins Big at AZIMA TIM Awards: Bri Gibson Named Interactive Rising Star, Top Honors for Nonprofit Website
How to Optimize Your Tradeshow Lead Capture Process
Aker Ink Repeats as PRSA Phoenix Agency of the Year and Nets 3 Copper Anvil Awards
5 Often-Confused Brand Messaging Elements Explained
5 Reasons You Need a New Professional Headshot — And How to Make Yours Pop
Andrea Aker & Bri Gibson Educate Arizona CPAs About Video Storytelling
Breaking Down White Hat, Gray Hat and Black Hat SEO
Andrea Aker Educates
Phoenix Business Journal
Readers on How to Reassess Marketing Strategies Amid a Recession
AZP | Multifamily Calls on Aker Ink for Integrated PR and SEO
We Get It: The Importance of an Impactful & Relevant Tagline
3 Opportunities Your Business May Not Be Leveraging on LinkedIn
6 Signs Your Website is Outdated and How to Maximize its Potential
5 Reasons Why Content Marketing Is Key for Quality Customer Service
Story Behind the Story: How Aker Ink Transformed a Nonprofit Credit Counseling Agency Into a Trusted, Sought-after Media Source
Insights from 15 Years of Building Businesses
Reputation for Excellence Lands Aker Ink in 2022 In Business Small Business Services Guide
6 Marketing Lessons from Campaign Signs
Grammar Matters: Why Seemingly Small Mistakes Can Plummet Professionalism & Sales
Axis for Autism Calls on Aker Ink to Increase Awareness of Groundbreaking Autism Evaluations Through PR Channels
Marketing Manager Bri Gibson Earns Prestigious Marketing Credentials, Gaining Greater Insights into Driving Client Strategies
Aker Ink Extends Run as Ranking Arizona’s Top Boutique PR Firm to Third Straight Year
Local SEO: When & Why You Need It
6 Marketing Ideas for Healthcare Organizations That Want to Reach More Patients
5 Ways Social Media Algorithms Affect Your Business
5 Things You Didn’t Know About Copywriter Hannah Trull
Aker Ink’s PR Strategy Positions DOCPROPERTIES as an Industry Leader
You’re Doing It Wrong: How to Screw Up Your Email Marketing Campaigns
4 Tips to Weather Any Crisis (Including Ones in Russia)
Would Your Business Benefit from Live Chat Software on Your Website?
Marketing Manager Bri Gibson Outlines Consequences of Paid Email Lists for
American Marketing Association
How to Navigate Data Privacy Laws to Target Digital Audiences in a Cookie-less World
You’re Doing It Wrong: 10 Steps to Write the Worst Blog Post Ever (And How to Fix Them)
What is an Email Drip Campaign, and When Does It Make Sense?
Tim Gallen Promoted to Senior Account Executive as Aker Ink Continues PR and Content Marketing Expansion
Aker Ink Welcomes Copywriter to Support Exponential Demand for Strategic Content Marketing Services
5 Things You Didn’t Know About Social Media Strategist Bianca Martinez
Why Blue is Everywhere on the Web: Breaking Down the Psychology of Color Theory
The Power of an Email Subject Line
Protective Gear Manufacturer Calls on Aker Ink for Comprehensive Marketing Strategy to Spur Nationwide Expansion
How to Increase Newsletter Subscribers
Bri Gibson Promoted to Marketing Manager
Media Madness: Understanding the Psychology of Reporters
Why the Backend of Every WordPress Site Needs to be Updated Routinely
Podcasts to Help You Build Your Business
Aker Ink Welcomes Social Media Strategist to Support Increasing Demand for Social Advertising & Creative Organic Campaigns
AzBusiness Leaders
Honors Andrea Aker Among Top 5 PR Professionals Statewide
Andrea Aker Appointed to Board of Directors for Arizona Innovation Marketing Association
Start 2022 Strong with Aker Ink’s Top 2021 Blogs
CEO Andrea Aker Shares Digital Marketing Expertise with
AzBusiness
, Helping Businesses Thrive in Tumultuous Times
How to Improve Your Site Speed
5 Things You Didn’t Know About Digital Marketing Strategist Daniel Ziffer
Bri Gibson Joins American Marketing Association Communications Committee
Andrea Aker Educates Business Journal Readers on Internal Communications Strategies Surrounding Federal Vaccine Mandates
Aker Ink Shares Spooky Good Productivity Tricks and Marketing Treats
Aker Ink Wins Best Ecommerce Site at Arizona Innovation Marketing Association TIM Awards
Four Ways to Reinvigorate Stale Customers with Email Marketing
How Great UX & UI Can Help You Win Website Conversions
Aker Ink Strikes Copper as PRSA Phoenix Agency of the Year, Additional Honors for Top Campaigns
How to Weave Good Storytelling into Your Videos
CEO Andrea Aker Educates Women Business Owners About Communication Crises Stemming from Misinformation
Daniel Ziffer Joins Aker Ink as Digital Marketing Strategist
Social Media Influencers, Brand Ambassadors and Affiliates – What’s the Difference?
Aker Ink Earns Best Logo at the American Marketing Association Spectrum Awards
Andrea Aker Educates In Business Readers About Reigniting Marketing Strategies in a Post-COVID World
Our Sixth-Grade Selves Welcome Friends of Camp Colton to the Aker Ink Roster
Aker Ink’s Sonnet No. 14, or Remembering an Unforgettable Year
The Story Behind the Story: Aker Ink’s Relationships, Creativity Get Retirement Community Air and Ink
As Nepal Reels from COVID-19, Aker Ink Helps Elevate Nepal Attract Donor Support
Why You Shouldn’t Buy Email Lists
For Second Straight Year, Aker Ink Honored as Ranking Arizona’s Top Boutique PR Firm
Aker Ink’s Integrated Marketing Expertise Helps Highly Regarded ADHD & Dyslexia Clinic Establish Thought Leadership, Attract Clients
How to Determine Whether a Social Media Influencer is Effective
5 Scenarios When Every Spokesperson Should Turn to the Block-and-Bridge Technique
Email Marketing Isn’t Dead, But Your Strategy Might Be
How to Combat a Misinformation Crisis in Your Industry
The Story Behind the Story: How Aker Ink Secured National Exposure for a Local Clinic with a Top Parenting Publication
Why Your Business Needs an Online Review Strategy
Aker Ink Hits the Trails to Raise Money for St. Joseph the Worker
How to Be a Dynamic, Sought-After Spokesperson
Andrea Aker Educates In Business Readers on Key Digital Marketing Trends for 2021
Aker Ink Informs UpCity Readers on Marketing Communications Audit Best Practices
Bri Gibson Promoted to Marketing Specialist to Support Aker Ink’s Digital Marketing Practice
AzBusiness Leaders Recognizes Andrea Aker for PR Expertise in 2021 Edition
Winner of Case Study Giveaway Unveiled! Introducing Elevate Nepal
Are You Making these 5 Facebook Advertising Mistakes?
No Going Back: Applying 2020 Marketing Lessons in a New Year
Lessons Learned From a Year of Collaborative Writing
New Study Offers Insights into State of B2B Content Marketing, Unveils Trends for New Year
Andrea Aker Provides Phoenix Business Journal Readers with 4 Questions to Ask Before Backing Social Causes
3 Easy Ways for E-commerce Companies to Automate Marketing Processes
How to Maximize Your Business’ Instagram Discoverability
Can I Quote You on That? 5 Quotes to Better Hone Your Own Quotability
Tricky PR & Marketing Concepts Explained in 140 Characters or Less
How COVID-19 Has Changed Content Marketing — And What it Means for Your Business
Your FAQ Page is More Valuable Than You Think
Old School vs. New School: Aker Ink Celebrates the Best Marketing Tools
9 Things You’ll Never Hear a Reporter Say
Aker Ink Explains How Content Marketing Supports Sales Goals in Az Business
Aker Ink Celebrates Turning 13 with Advice for Teens That’s Even Better for Marketing
Aker Ink’s Growing Interactive Practice Lands the Firm on Phoenix Business Journal List
Aker Ink’s Media Relationships, Community Relations Expertise Lands BMO Wealth Management
13 Hits for 13 Years: Andrea Aker Shares Highlights from the Aker Ink Journey
Survey Says… Businesses Need a Refreshed Content Marketing Strategy
Ranking Arizona Recognizes Aker Ink as Top Public Relations Agency
4 Things to Do Before Making Social Statements
How to Spot Fake Social Media Influencers
To Gram or Not to Gram: Should Your B2B Company Have an Instagram Profile?
5 Things You Didn’t Know About Director of PR Valliere Jones
How to Ace Television Interviews in the Zoom Era
How Marketing Can Build, Enhance and Fortify Brand Trust
Aker Ink Counsels Green Entrepreneur Readers on Content Marketing During a Crisis
Andrea Aker Advises In Business Readers on Post-Crisis Communication Strategies
Storage West Turns to Aker Ink for SEO Content Development
How to Use Social Media to Tame Fallout from a Crisis
Why You Should Ramp Up Content Marketing During a Crisis
6 Things to Consider Before Sending Another Coronavirus Email
Going Remote? Here’s How to Maintain Internal Communications and Collaboration
5 Fantastic Instagram Tools to Benefit Your Business
5 Things You Didn’t Know About Aker Ink CEO and President Andrea Aker
How to Win a Dustcatcher—And Why You Want One
6 Ways to Get More Mileage from Your Case Studies
Aker Ink Educates B2B Cannabusinesses on PR, Marketing Best Practices for Green Entrepreneur Article
Aker Ink Lures Agency Veteran to New Director of Public Relations Role
Content Marketing Opportunities to Address Everyday Business Battles
Don’t Panic: What Not to Do During a Crisis
5 Things You Didn’t Know About Account Executive Tim Gallen
LGND Footwear Taps Aker Ink for Influencer Marketing, PR Expertise
Why Should My Cannabis Business Have a Blog?
Guidant Law Firm Taps Aker Ink for Rebrand, Marketing Strategy Following Merger
Cause Marketing: How Your Brand Can Stand Out, Inspire Action and Make a Difference
How to Increase the Effectiveness of B2B Email Newsletters
What Not to Say During a Media Interview
5 Ways to Make Your Speaking Engagement a Success
5 Things You Didn’t Know About Account Coordinator Bri Gibson
Instagram Live: How to Plan, Execute and Succeed with This Social Media Feature
How to Identify Stories That Reporters Want to Write About Your Business
Aker Ink Offers Pro Bono Public Relations Support to Nonprofit Public Interest Law Firm
How Effective Communication Supports a Multi-Generational Workforce
Your Brand Voice Matters – Here’s Why
What Small Businesses Get Wrong – And Right – When it Comes to PR
Lester Holt Emphasizes Importance of Journalism Education, Storytelling at 36th Annual Cronkite Award Luncheon
How to Make an Effective Post-Crisis Apology
Tim Gallen Joins Aker Ink as Account Executive
Aker Ink Public Relations is Now Aker Ink PR & Marketing
Think Small for Big Results: The Business Case for Instagram Micro-Influencers
How to Avoid Unintentionally Offending Your Audience
Is Your Company Making these Common (but Sneaky) Content Marketing Mistakes?
Marketing Strategies to Help B2B Companies Stand Out in the Crowded Cannabis Industry
Bri Gibson Joins Aker Ink as Account Coordinator
Aker Ink Marks 12 Years with New Team Members, Clients and Creative Milestones
Your Digital Business Card: How to Boost Your LinkedIn Presence
Technology is Changing the Way We Market. Is Your Company Keeping Up?
Concrete Coatings Contractor Taps Aker Ink for Comprehensive Marketing, PR Strategy
Why Your Company Needs a Messaging Framework
Ranking Arizona Recognizes Aker Ink Among Top Public Relations Agencies
Why Every Spokesperson Should Understand the “Block-and-Bridge” Technique
How to Respond to Negative Comments Online
How to Overcome Your Public Speaking Anxieties
How Marketing Can Support Sales — And Vice Versa
These 3 Steps Should be Part of Any Post-Crisis Communication Strategy
How to Maximize Your Company’s Online Newsroom
Taylor Holmes Shares Social Media Basics for Personal, Business Use at Arizona Court Reporters Association Conference
Credibility, Content and a Creative Mindset: Takeaways from PRSA’s Western District Conference
6 Types of Marketing Emails That Get Trashed
5 Clues Your Company Needs a Rebrand
Inaugural Recipient of Aker Ink Scholarship Dreams of Owning Boutique PR Firm
5 Things You Didn’t Know About Taylor Holmes
How Effective Storytelling Attracts — and Keeps — Brand Loyalists
How a Blog Can Boost Your Profile as an Industry Thought Leader
Don’t be Thrown Off by the One Question Journalists Will Always Ask
Andrea Aker Educates Nonprofit Leaders About Building Brand Awareness Through Media Relations
Thinking Ahead: Why Preparation is Paramount in Crisis Situations
Phoenix Business Journal Recognizes Aker Ink Among Top Social Media Marketing-Consulting Firms
How to Make the Most of Your Next Tradeshow
Why a Blog is Integral to Your SEO Strategy
Aker Ink Receives Women-owned Business Certification from Women’s Business Enterprise National Council
Anderson Cooper Highlights Importance of Journalism, Encourages Reporters to Continue Seeking Truth at Annual Cronkite Luncheon
How to Choose the Right PR Agency for Your Business
Keeping Expectations in Check: What Every Source Needs to Understand About the Media
Andrea Aker Brings Marketing, PR Expertise to McDowell Sonoran Conservancy Board of Directors
Aker Ink Celebrates 11 Years Helping Local, National Clients Elevate Their Marketing Game
19 Social Media Statistics You Probably Don’t Know
Components of a Strategic PR Plan
Maximize Your Content: How to Use Case Studies and Whitepapers to Drive New Business
How to Create Captivating Social Media Videos
How to Grow Your Email List Organically
National Telehealth Company Taps Aker Ink for Public Relations Strategy and Content Marketing
Andrea Aker Launches Aker Ink Scholarship for ASU Journalism Students
What Not to Do: 5 Things Reporters Hate
First Steps for Your Company’s Newsletter Strategy
How to Build Beneficial Media Relationships as a Spokesperson
4 Ways to Grow an Audience with Blog Writing
How to Ensure Your Media Interview is a Success
Aker Ink Celebrates 10 Exciting Years in Business
How to Tackle Your Website Redesign Project
Andrea Aker Featured on the Cover of Scottsdale Airpark News for Marketing Expertise
5 Goals of a Press Release
Do You Make These Common SEO Mistakes?
6 Effective Marketing Tactics for Financial Services Companies
Aker Ink Website Wins AZIMA TIM Award for Top Business Website of 2017
Aker Ink Supports Valley Philanthropy Through “Fast Pitch” Sponsorship
Pinnacle Financial Advisors Taps Aker Ink for Comprehensive Marketing, PR Services
Arizona Republic Honors Andrea Aker as Top Entrepreneur Under 35
Aker Ink Sponsors 2016 Fast Pitch Event Supporting Local Nonprofits
Business Law Firm Taps Aker Ink for PR, Marketing
AZ Business Magazine Honors Andrea Aker as Young Business Leader
Andrea Aker Appointed to Board of Directors for Social Venture Partners Arizona
Andrea Aker Presents Media Outreach Best Practices to Community Leaders
Andrea Aker Presents PR Best Practices at Nonprofit Executive Forum
Andrea Aker to Serve on Board of Directors for Scottsdale Leadership
Andrea Aker Graduates Exclusive Community Leadership Program
Andrea Aker Selected for Exclusive Community Leadership Program
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