The resident problem solver, Bri Gibson offers expertise in project management, data-driven decision making and automation as Marketing Specialist. Responsible for devising and executing inbound marketing strategies, she ensures a company’s digital footprint is thoughtful, targeted and generates the right results based on their business goals.
With unparalleled enthusiasm and drive, Bri helps companies navigate and seize marketing opportunities through their website, email system, social media platforms and both virtual and in-person events. She specializes in HubSpot Marketing and Sales platforms yet can easily adapt to new email and CRM technologies. Bri currently holds HubSpot certifications in Inbound Marketing, Email Marketing, Social Media Marketing and HubSpot Sales Software. Additionally, she is certified in Advanced Google Analytics and Google Data Studio.
Bri thrives on new challenges and is the first to dive in and investigate roadblocks that hinder a company’s growth goals. She’s especially adept at using analytics as a problem-solving tool and implementing automated processes to drive more efficiencies and generate leads.
Committed to personal and professional improvement, Bri is a member the Phoenix chapter of the American Marketing Association and serves on the Communications Committee, lending her digital marketing expertise and project management skills. She is also an active member of the Arizona Innovation Marketing Association.
Bri started as an Account Coordinator with Aker Ink, helping to manage administrative and tactical activities that are essential for the successful implementation of integrated PR and marketing campaigns. She earned a Bachelor of Science in Journalism with a focus on Public Relations from Eastern Washington University in Spokane, Washington.
Outside of work, Bri is a competitive, All American triathlete. She’s known for brainstorming some of her best ideas while on long bike rides.