Niamh Sutton

Media Relations Strategist

A strategic storyteller and relationship builder, Niamh Sutton helps companies increase awareness, thought leadership and leads through multi-faceted PR campaigns. As Media Relations Strategist, she’s focused on identifying and securing news stories that are essential for positioning brands and building public reputations.

Niamh’s expertise spans the B2B and B2C sectors, with a deep understanding of how to adapt strategies depending on the organization’s business development goals and growth plans. Whether crafting compelling story angles, connecting with key journalists or guiding spokespersons through comprehensive media training, she helps a wide variety of companies realize the benefits of proactive PR at the local and national levels.

Before joining Aker Ink, Niamh served as a Senior Account Executive at a Scottsdale-based marketing agency, where she led media outreach, content development and client partnerships for B2B brands and nonprofits. Earlier in her career, she honed her relationship-building skills at a recruitment firm in Dublin, Ireland, where she was born and raised.

Niamh is an active member of the Public Relations Society of America. She earned a Bachelor of Arts in Media Production Management and Communications from Dublin City University and a Higher National Diploma in Journalism from Ballyfermot College of Further Education.

When not engaging with journalists or polishing pitches, Niamh is a mom to two energetic boys. She enjoys exploring Phoenix, keeping up with social media trends and finding creative outlets that sharpen her storytelling instincts.

Niamh Sutton

Media Relations Strategist

A strategic storyteller and relationship builder, Niamh Sutton helps companies increase awareness, thought leadership and leads through multi-faceted PR campaigns. As Media Relations Strategist, she’s focused on identifying and securing news stories that are essential for positioning brands and building public reputations.

Niamh’s expertise spans the B2B and B2C sectors, with a deep understanding of how to adapt strategies depending on the organization’s business development goals and growth plans. Whether crafting compelling story angles, connecting with key journalists or guiding spokespersons through comprehensive media training, she helps a wide variety of companies realize the benefits of proactive PR at the local and national levels.

Before joining Aker Ink, Niamh served as a Senior Account Executive at a Scottsdale-based marketing agency, where she led media outreach, content development and client partnerships for B2B brands and nonprofits. Earlier in her career, she honed her relationship-building skills at a recruitment firm in Dublin, Ireland, where she was born and raised.

Niamh is an active member of the Public Relations Society of America. She earned a Bachelor of Arts in Media Production Management and Communications from Dublin City University and a Higher National Diploma in Journalism from Ballyfermot College of Further Education.

When not engaging with journalists or polishing pitches, Niamh is a mom to two energetic boys. She enjoys exploring Phoenix, keeping up with social media trends and finding creative outlets that sharpen her storytelling instincts.

Fun Facts
  • From the Emerald Isle to the Valley of the Sun: Born and raised in Dublin, Niamh proudly hails from the land of pubs, poets and Celtic pride. Although she’s called Phoenix home for more than a decade, her Irish accent lives on. Niamh strives to take a family trip back to the cliffs at least yearly, so her two sons can stay close to their roots. And don’t let the Irish phonetics fool you: Her name is pronounced “neev.”
  • Storytelling Runs Deep: A lifelong storyteller, Niamh first discovered her passion in elementary school when she took home the gold in the first creative writing competition she entered. Fast forward to high school, she wrote for the newsletter and served on the yearbook editorial team. Today, Niamh channels that same enthusiasm into her work — translating complex ideas into stories that spark connection.
  • Hitting Those High Notes, Mariah-Style: Few know that Niamh is a trained soprano who sung in choirs and showcases throughout high school. Her favorite memory? Being selected among the area’s most talented young, female singers to perform with the Dublin Secondary School Girls Choir. Their rendition of “Bohemian Rhapsody” warranted a teary-eyed standing ovation from the crowd.

Specialties

Media
Relations

Powerful
Pitching

Relationship
Building

Storytelling

News Junkie

strategy

Strategic
Communications