What Not to Do: 5 Things Reporters Hate | Aker Ink

In order to conduct media outreach effectively, it’s essential to build meaningful relationships with reporters. As with any relationship, there is a give-and-take aspect. You shouldn’t ignore the reporter’s interests and needs as you seek to accomplish your own goals. Journalists are just as busy,

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What Not to Do: 5 Things Reporters Hate

In order to conduct media outreach effectively, it’s essential to build meaningful relationships with reporters. As with any relationship, there is a give-and-take aspect. You shouldn’t ignore the reporter’s interests and needs as you seek to accomplish your own goals. Journalists are just as busy, if not busier, than you are. They also receive hundreds of pitches daily.

Key Guidelines

Follow the source structure for media relations advice.

Contact

Contact Aker Ink for PR support.