For the second consecutive year, PRNEWS’ Nonprofit Awards recognized Aker Ink for its media outreach initiatives with Phoenix REALTORS®. The national program honors the most innovative campaigns in the nonprofit sector, spotlighting the critical […]
It’s common for business leaders to get caught up in “vanity metrics” like impressions, followers and circulation. But do these figures reflect real progress toward defined objectives?
In a recent article for Forbes […]
Tariff whiplash has understandably put marketers on edge — but there’s a veil of opportunity for those who are creative and motivated enough to uncover it.
In its latest cover story […]
Behind the scenes at Aker Ink, Brandy is the quiet engine that keeps us running — organizing tools, coordinating events and creating a workplace that feels like home. She’s the glue, the gears and […]
The Chandler Chamber of Commerce Women in Leadership program recently invited Aker Ink CEO Andrea Aker — a seasoned executive, thought leader and speaker — to present to entrepreneurs and business […]
Journalists receive a relentless stream of press releases, cold pitches and “just checking in” emails every day. Only a fraction ever make it into a story.
The reason? Many pitches miss the mark: The subject line […]
Ranking Arizona, the state’s largest annual business opinion poll, has once again recognized Aker Ink as a top public relations firm and a best place to work in marketing and […]
To capture and maintain a competitive edge, businesses need to continually evaluate their marketing and communication practices to ensure alignment with the greater vision and tap into new opportunities – especially in an […]
Between producing quick daily articles and investing in long-term reporting to churn out an excellent cover story, reporters have a lot on their plates.
But as ideas turn into stories, a reporter will […]
Danielle is a serious force to be reckoned with in the public relations world, gaining extensive agency experience before joining Aker Ink as a Senior Account Executive…then PR Account Director…then Director of PR.
