Aker Ink recently welcomed Senior Account Executive Morgan Lentz to the team. A motivated and skilled marketer, Morgan takes a 360-degree approach to her client partnerships, ensuring all tactics and strategies […]
Imposter syndrome can be a challenge for many women in leadership, but it can be overcome. Aker Ink CEO Andrea Aker shared her experience and expertise in building confidence as a company […]
The definition of a thought leader typically contains descriptors like “authentic,” “authoritative” and “subject-matter expert.” But in today’s business world, what does it really mean to be a thought leader?
A thought leader in today’s digital […]
What exactly is the LinkedIn algorithm? In simple terms, all social media algorithms are designed to determine the most relevant content for users, and the optimal order in which to display posts. For businesses, the […]
With several search engine optimization (SEO) misconceptions overtaking the general business community, Aker Ink CEO Andrea Aker recently set the record straight with myth-busting facts in her latest article […]
For the third year in a row, AZ Big Media included Aker Ink on its coveted list of “100 Best Places to Live and Work in Arizona for 2024.” Honorees on this […]
Matt’s teammates know and appreciate him for his straightforwardness, quick wit and incredible analytic mind. Underneath this exterior, however, our Digital Marketing Strategist is full of wonderfully unique and quintessentially cool layers. And we’re about […]
Passionate about building a team of critical thinkers and superior writers, Aker Ink CEO Andrea Aker recently sat down with CanvasRebel, a storytelling platform featuring creative professionals, […]
Media interviews: some people love them. Many others would rather walk on a tightrope between two skyscrapers. It’s not uncommon for even the most poised and extroverted person to be apprehensive when it comes to […]
Interviews with journalists can seem daunting. But with sufficient preparation and an understanding of how to use a variety of key interview techniques, a media interview can be a breeze.
Reporters might ask difficult, untargeted or […]
