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Aker Ink Earns “Mastery” Recognition for Google Ads Campaign at 2023 AZIMA TIM Awards
At the annual TIM Awards, where the Arizona Innovation Marketing Association (AZIMA) recognizes the industry’s best and brightest, Aker Ink was the only agency to bring home a “Mastery” title – the highest honor – in the Search Marketing/PPC (Pay-Per-Click) Campaign category.
The Google Ads campaign, developed to help Axis for Autism spur autism evaluation requests across Arizona, leveraged a modest budget of $17,500 stretched from January to June. Despite the comparatively small spend, our campaign generated the following results:
- We ranked among the top 3 ads on the page 88% of the time.
- We ranked as the No. 1 ad 30% of the time. Wordstream data reports most healthy search campaigns find an absolute max of 20%.
- We obtained a cost-per-conversion of $41. The medical industry average is $78.
Along with the TIM Awards, this month alone Aker Ink was named a finalist in Phoenix Business Journal’s “Best Places to Work;” our CEO Andrea Aker joined InBusiness Phoenix’s coveted “Women of Achievement” cohort; and we took home top honors with a Judges’ Award for media relations excellence at the PRSA Copper Anvils – also the event’s highest honor.
Learn more about our PPC and paid search marketing services.
By Aker Ink | 2025-11-17T15:40:47-07:00 October 30th, 2023 | Awards & Recognition | Comments Off on Aker Ink Earns “Mastery” Recognition for Google Ads Campaign at 2023 AZIMA TIM Awards