How Great UX & UI Can Help You Win Website Conversions
You may have heard the terms UX and UI thrown around these days, but do you really know what they mean? And do you know why they are critical for converting sales or other actions?
UX […]
Aker Ink Strikes Copper as PRSA Phoenix Agency of the Year, Additional Honors for Top Campaigns
After a year of upheaval and turbulence, we persevered, grew and came out stronger. A testament to this strength, the Phoenix chapter of the Public Relations Society of America named Aker Ink 2021 Agency of […]
How to Weave Good Storytelling into Your Videos
Video didn’t just kill the radio star. It has taken over the world.
People not only watch an exorbitant amount of online video a week — an average of 18 hours, according to […]
CEO Andrea Aker Educates Women Business Owners About Communication Crises Stemming from Misinformation
In today’s age, false and misleading information can spread like wildfire online and through social media networks — often much faster than the facts. When your business is at the center of any misinformation, quick […]
Social Media Influencers, Brand Ambassadors and Affiliates – What’s the Difference?
There are abundant ways businesses can connect with their communities on social media. In addition to publishing their own quality content, engaging via comments and running ads, they can reach out through influencers, brand ambassadors […]
Aker Ink Earns Best Logo at the American Marketing Association Spectrum Awards
A foundational brand element, the power of a logo should never be overlooked. It sets the tone and emotional connection that everyone associates with a company.
Understanding this power, we were recently honored with Best Logo […]
Andrea Aker Educates In Business Readers About Reigniting Marketing Strategies in a Post-COVID World
After a year of upheaval, there’s an ardent desire to move forward. As businesses shift from mitigating crises to seizing opportunities, Aker Ink CEO Andrea Aker offers In Business readers guidance in reexamining their strategies […]
Our Sixth-Grade Selves Welcome Friends of Camp Colton to the Aker Ink Roster
Camp Colton has been a Flagstaff institution since 1971, serving as a community tradition and rite of passage for more than 44,000 students in Northern Arizona. Through […]
Aker Ink’s Sonnet No. 14, or Remembering an Unforgettable Year
Did you know 14 is the number of forgetfulness?
It’s true, and this month we are celebrating a 14 we could never forget as July marks Aker Ink’s 14th anniversary.
The past year was fraught with challenges […]
The Story Behind the Story: Aker Ink’s Relationships, Creativity Get Retirement Community Air and Ink
Amidst a busy news cycle focused on wildfires and record-breaking heat, Aker Ink landed a series of media hits for a retirement community celebrating a resident’s 91st birthday.
She’s not the oldest resident, but Nancy Moore […]
