The latest edition of AzBusiness magazine tapped 12 Valley executives to share ways companies can utilize awards as a powerful marketing tool to boost the bottom line. Among them, Aker Ink CEO […]
Does remote work still resonate in a post-COVID world, and is it here to stay? Aker Ink CEO Andrea Aker was invited to share her take on the topic as a […]
No two agencies are alike. In a recent article for Forbes Business Council, Aker Ink CEO Andrea Aker shared key factors executives should assess when weighing their marketing agency […]
In its latest issue, AzBusiness asked the most innovative leaders in the PR sphere to share their top tips for building a personal brand — and turned to Aker Ink Director of […]
It’s common for business leaders to get caught up in “vanity metrics” like impressions, followers and circulation. But do these figures reflect real progress toward defined objectives?
In a recent article for Forbes […]
Tariff whiplash has understandably put marketers on edge — but there’s a veil of opportunity for those who are creative and motivated enough to uncover it.
In its latest cover story […]
The Chandler Chamber of Commerce Women in Leadership program recently invited Aker Ink CEO Andrea Aker — a seasoned executive, thought leader and speaker — to present to entrepreneurs and business […]
To capture and maintain a competitive edge, businesses need to continually evaluate their marketing and communication practices to ensure alignment with the greater vision and tap into new opportunities – especially in an […]
Proactive communication is the key to any productive and effective relationship, including those in the workplace. In her latest article for the Forbes Business Council, Aker Ink CEO Andrea Aker […]
It’s no coincidence that a well-connected team is also a more productive, loyal and satisfied one. For In Business’ Feedback series, which compiles top questions and answers from Valley business leaders, CEO […]
